Log in or Register for enhanced features | Forgotten Password?
White Papers | Suppliers | Events | Report Store | Companies | Dining Club | Drinks | Retail
Marketing & Regulatory
Return to: FBR Home | Marketing & Regulatory | Retail | News Listing

Quiznos Heads For International Expansion

FBR Staff Writer Published 08 August 2010

Quiznos, a Denver-based quick-service restaurant chain, will expand the brand’s international footprint from 25 countries and territories in which it presently operates to nearly 40 countries and territories in the next two years.

This international development, which targets markets in Central and South America, Europe, the Middle East, and Southeast Asia, is an extension of Quiznos domestic growth goals announced last month.

Quiznos international development model is currently based on master franchisee licenses to individuals or organizations with an existing infrastructure and strong business background in the country where they operate. As part of the planned expansion, Quiznos is seeking qualified master franchisees with solid local structure and sound business expertise.

Lee Vala, international chief development officer of Quiznos, said: “The global marketplace presents a significant opportunity for company growth, and these markets are ideal locations for Quiznos around the globe. Quiznos unique concept, quality ingredients and freshly toasted sandwiches translate extremely well across many countries and cultures.

“International expansion allows us to share our chef-inspired recipes with customers worldwide, and based on the tremendous reception of our brand in 25 successful international markets thus far, we’re confident customers in these new markets will respond enthusiastically to our menu.”

Comments
Post a comment

Comments may be moderated for spam, obscenities or defamation.