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Nature Valley launches All-Natural Protein Bars

FBR Staff Writer Published 26 January 2012

Nature Valley has launched All-Natural Protein Bars, a new addition to its Nature Valley product line. The bars are available in two flavors – Peanut Butter Dark Chocolate and Peanut, Almond and Dark Chocolate.

According to the company, the new products feature 10g of protein from all-natural ingredients including roasted peanuts with almonds or creamy peanut butter. The bars have 5g of fiber and less than 200 calories.

Nature Valley marketing manager Doug Martin said that Nature Valley Protein Bars are made from all-natural ingredients and are a natural source of energy.

"With 10g of protein, each bar helps consumers get more out of every day, while enjoying classic great taste," Martin added.

Nature Valley Protein Bars can be found in the granola aisle across the US. The five-bar boxes are available for a suggested retail price of $3.89.

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