Monsanto, Dole Sign Agreement To Improve Vegetable Choices
Collaboration to focus on broccoli, cauliflower, lettuce and spinach
Monsanto Company (MON) has announced that it has entered into a collaboration agreement with Dole Fresh Vegetables, to develop new products that will enhance consumer vegetable choices.
The five-year collaboration will focus on broccoli, cauliflower, lettuce and spinach. Plant breeding will be used to improve the nutrition, flavor, color, texture, taste and aroma of these vegetables. Any new products realized from this collaboration could be commercialized by Dole in North America.
David Stark, vice president of consumer traits at Monsanto, said: The consumer wins because Dole's market knowledge combined with our research and development capabilities will help bring new healthy and flavorful products to consumers. We are very excited and pleased to bring this focus to our business via this collaboration with Dole and its strong brand.
Roger Billingsley, senior vice president of research & development for Dole Fresh Vegetables, said: Dole prides itself on innovation and bringing consumers high quality, nutritious, and great-tasting products. We are looking forward to collaborating closely with Monsanto to do just that.
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