McDonald's To Launch New Line Of Angus Burgers
Published:01-July-2009
By Staff Reporter
To begin selling Angus burgers for about $4 each at the US restaurants
McDonald's, an Illinois-based fast food restaurant, will begin selling a new line of bigger burgers priced at about $4 each. They are reportedly made with one-third pound of Angus beef and come in three varieties namely, a deluxe burger with pickles and tomatoes, a mushroom swiss burger and a bacon and cheese burger.
The burgers are said to be sold in all US locations for the next few months. The fast-food chain declined to specify when or if the burgers would become a part of the company's core menu, which includes favourites like the Quarter Pounder with Cheese and the Big Mac.
McDonald's has been testing the burger for several years in more than 1,000 restaurants in Columbus, Ohio; New York; Los Angeles; and Alberquerque, but it held back from introducing it to all US consumers to focus on its core menu and lower-priced offerings.
The company said in April that it would finally launch the Angus burger in all of its US locations this year. Danya Proud, spokeswoman said: "Customers are looking for great tasting burgers at a value that only McDonald's can offer. These premium burgers are a tremendous value compared to similar fast-casual and midscale offers."
