Heinz introduces "kid-friendly" ketchup dispenser
Heinz, the US branded food giant, has announced the launch of 'Silly Squirts' ketchup, which features a child-friendly bottle with three flip-top 'drawing' nozzles, each dispensing the sauce in a different design.
According to Heinz, children can choose to draw double double or splat the condiment onto their food plates. The company found that 20% of mothers in the US serve ketchup every day of the week and that 76% said they wanted more products designed specifically for kid-sized hands. New Heinz Silly Squirts helps moms achieve what they wish for most at mealtime: kids who want to eat what mom has prepared, says Wendy Beitsinger, senior brand manager for Heinz Ketchup. Better yet, Heinz Silly Squirts' easy-to-squeeze bottle is perfectly sized for small hands to grip, giving kids a feeling of independence and sense that they can do - and create - anything. Heinz Silly Squirts are now available across the US for a recommended retail price of $1.99.
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Until recently, the beverages market was divided simply between alcoholic and non-alcoholic beverages. As consumers’ tastes grew more sophisticated and demand surged for a variety of beverage options catering to lifestyle changes and health concerns, the beverages industry has responded with a dizzying array of options to choose from. This report focuses on the U.S. and world markets for beverages across several broad categories. For the purposes of this study, TriMark Publications has divided the global beverages markets into the following product segments include: 1) alcoholic beverages such as wines, beers and spirits; 2) non-alcoholic beverages such as bottled water and milk; 3) brewed beverages such as coffees and teas; 4) carbonated beverages such as sodas and soft drinks; 5) non-carbonated juice products both fresh and pre-packaged; and 6) energy drinks which are generally caffeinated beverages in both carbonated and non-carbonated forms. For each market segment, this study presents the latest information on size, growth rates, sales projections and factors influencing growth in the U.S. and internationally. Reports Buy online from $449
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