Benihana Q1 Sales Increases
Published:29-July-2009
By Staff Reporter
Benihana teppanyaki represented 66.2% of consolidated restaurant sales
Benihana has reported that the total restaurant sales increased 1.7% to $95.5m in the first fiscal quarter 2010 from $93.9m in the first fiscal quarter 2009.
The company said that the Benihana teppanyaki represented approximately 66.2% of consolidated restaurant sales, while RA Sushi and Haru accounted for 23.2% and 10.6% of consolidated restaurant sales, respectively.
Richard Stockinger, CEO of benihana, said: “Our company-wide comparable sales slowed modestly versus the preceding quarter, which mirrors what we have seen across the industry over the same horizon. We are however encouraged by the performance of RA Sushi, which returned to positive sales territory despite continued challenges in some of its largest markets.
“As we said before, we are in the process of reevaluating the experience at our largest concept, Benihana teppanyaki. Our Benihana Renewal Program addresses improving our guest perceptions as they relate to image, quality, consistency, and lack of Japan. We are elevating the quality of our food and beverages and raising the level of service standards. These efforts are focused on increasing guest frequency and ultimately bolstering our top-line.”
Benihana operates 98 restaurants nationwide, including 65 Benihana teppanyaki restaurants, nine Haru Sushi restaurants, and 24 RA Sushi Bar restaurants. Under development at present are two restaurants Benihana teppanyaki restaurant and RA Sushi restaurant. In addition, 22 franchised Benihana teppanyaki restaurants are operating in the US, Latin America and the Caribbean.
